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HDFC Bank unveils 3 innovative digital payments products on UPI

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HDFC Bank, announced the launch of three innovative digital payments products on UPI (Unified Payments Interface). These innovative solutions are set to redefine the way customers and merchants engage in seamless transactions. These are UPI 123Pay: Payment via IVR,    UPI Plug-In Service for Merchant Transactions and AutoPay on QR.

Parag Rao, Country Head of Payment Business, Consumer Finance, Technology, and Digital Banking at HDFC Bank, commented, “These innovative products represent the future of digital payments.

UPI 123Pay makes it possible for anyone in India, regardless of their phone type, to effortlessly make payments using a simple phone call, without requiring internet connectivity or a smartphone.”

“UPI Plug-In Service aims to provide a seamless and frictionless payment experience, eliminating the need for customers to switch between merchant and payment apps when paying on UPI.”

“AutoPay on QR enables seamless recurring payments through UPI QR and aims to transform various use cases, including OTT platforms, audio subscriptions, newsletters, and other digital subscription services Together, they signify a transformative leap in digital payments.”

These products have multiple benefits that customers can avail. Customers can effortlessly book and pay for any service through an interactive voice response system.



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